Articles in Search Engine Optimisation

• Link Building Factors an SEO Company Must Know

  The practice of link building has undergone quite a lot of changes recently. Whereas before it used to be a giant free for all, where webmasters used any method at their disposal…

• Keyword Research For SEO And PPC

  It's becoming harder and harder to find meaningful data on organic search from Google. But one of the few data resources they do still maintain is their keyword data. Whether this…

• Link Locations and Their Effectiveness

  Links have been the subject of great contention, amongst both search engines and search engine optimisers. The problem is search engines still have to be wary of link-building…

• Questionable Keyword Strategies That Still Work

  As search engine algorithms become increasingly sophisticated, and as the search engines publicise these advancements, many SEO practitioners have been led to believe that many of…

• Link-Building Still to Be Around For a While

  In search engine optimisation, we obviously have to base our practices on what we observe from ranking shifts and, equally importantly, from what search engines are willing to…

• Using SEO in the Foundations of Website Design

  In an ideal world, search engine optimisation shouldn't be something that gets done as an afterthought. If you're really intending to succeed at online marketing, then search…

• SEO Best Practices

  Since the release of Google’s algorithms Panda and Penguin, a lot of SEO practitioners have been left wondering how effective the traditional optimisation practice are, which…

• Robot Exclusion Protocol

  The robots.txt convention is a file on your site which allows you to specify pages and content on your website that you would prefer search engine web-crawlers not to index. This…

• Cost and Pricing

  So you’ve decided to make use of a professional service for your search engine optimization. Pricing on these various services would depend on what type of strategy is being used.…

• Typical Services Offered by an SEO Company

  South Africa certainly isn’t new to SEO. A company in Cape Town with a website though, for instance, will either be still completely oblivious to any search engine optimisation…

• Practices to Watch Out For From Your SEO Company

  South Africa isn’t new to search engine optimisation, with numerous professional consulting firms opening over the last decade. The problem is that many of these SEO companies…

• Internet Marketing Company

  The services relating to Search Engine Marketing (SEM) are well known as the most effective method to get meaningful traffic to your site and improving your conversion rate. So…