Articles in Search Engine Optimisation

• The Focus of Your Search Engine Optimization Services

  With so many SEO methods available today, many are wondering if there are any quick and cheap search engine optimization practices that can get them results. A good SEO agency…

• SEO For B2B Market Websites

  Marketing to businesses on the internet has been somewhat of an uphill battle since its inception. The main issue is the level of complexity involved in these sales. A consumer is…

• Link Building for People Rather Than SEO

  We've reported at length on the decreasing importance of link juice in Google's ranking algorithm. Many were relieved and many angered when the focus shifted to content. After…

• Structuring Your Content Around Reading Behaviour

  With the new emphasis search engines are placing on content, many are wondering what kind of content to have on their sites. Google’s algorithm wants them to have natural and…

• Bad SEO Practices

  As websites fight to get noticed on the rankings, we can understand why many webmasters may make use of unethical search engine optimisation practices to get ahead. However, as…

• Multinational SEO With Venice Update From Google

  The new multinational search results update from Google's Venice update has many SEO practitioners excited. Essentially this will be a great balancer for business websites around…

• Content Freshness

  'Content is king' has long been a web and SEO mantra, but recently the concept is getting a fresh boost, with the great emphasis Google is placing on it in their recent weighing…

• Link Exchanges

  Link exchanges started in a time when search engine weighting algorithms could be described as little more than rudimentary. Spamming was hard to detect, let alone penalise. Link…

• Why Bad Sites Rank

  How sites rank in certain industries on Google often doesn't seem to make any sense. When a website, that looks like it was designed by a hyper-active teenager in the 90's can be…

• Logical Link Building

  Links have always been the yard-stick search engines use to measure and rank the relative importance of a specific website. Of course, some links weigh more than others but the…

• Avoid Penguin Penalties

  A big fuss has been made after the launch of Google's new algorithm update, Penguin, in April of this year. The main issue, of course, being that it seemed many sites suddenly…

• Google May Help Fight Negative SEO

  For a long time, negative SEO was seen as sort of a myth, spread amongst webmasters. But it may finally be recognised, not only as very real but also quite a substantial threat.…